BusinessCPR™ Persuasion Process Game Scoresheet
Those who complete the actions proven to convert a lead into a retained customer are better at building cash reserves...
BusinessCPR™ Persuasion Process Activity Planner
Those who week in and week out plan out their week and then hold themselves accountable for completing their sales...
BusinessCPR™ Persuasion Process Template
Business owners who achieve financial freedom have a persuasion process that helps them get people to act because they believe...
Turn your persuasion process into a game to grow sales
Generating sales, particularly new sales, is the most difficult thing to do in business. This is because influencing people to...
Low Sales? Build a Persuasion Process, Not Just a Sales Process
You either help a person looking to buy to act with you or lose out on the sale 98.7% of the...
The Key Steps in the Change Management Process
Five critical success factors used to manage any change successfully Change is inevitable. You don’t have to be a professor...
Sales Prospect vs. Suspect: How to Tell the Difference
The best sales professionals are experts at telling the difference between a prospect and a suspect The best salespeople use...
Craft a Message that Resonates: the Key to Successful Promotion
Unless you connect your promotion to what your target customer most values, you are wasting money Promotion is defined as...
Solve Customer Problems: Promote What Matters Most
Use the marketing mix elements to help you identify what matters most to your target customer Building a “powerful visual...
Must Help Customers Find Your Place to Buy to Grow Sales
When people don’t know where to find you, your marketing is all about showing them where to go You lose...